MUMBAI (Reuters) – Disney’s Star has retained the Indian Premier League’s (IPL) television rights for the Indian subcontinent for the 2023-27 cycle in a deal worth 235.75 billion Indian rupees ($3.02 billion), the Indian cricket board (BCCI) said on Tuesday.
Digital rights for the annual Twenty20 tournament went to Viacom 18 for 237.58 billion Indian rupees ($3.05 billion). The BCCI received 483.9 billion Indian rupees ($6.20 billion) overall from the media rights for the five-year period.
Star India, owned by Walt Disney Co, had paid 163.48 billion Indian rupees ($2.09 billion) for the combined television and digital rights of the league’s previous five-year cycle.
($1 = 77.9849 Indian rupees)
(Reporting by Sudipto Ganguly; Editing by Catherine Evans)